3 triggers that cause people to finally sign up for life insurance – Get our quote online

Personal Finance Insider writes about products, strategies and tips to help you make smart decisions with your money. We may receive a small commission from our partners, such as American Express, but our reports and recommendations are always independent and objective. Life insurance is easily postponed and many people simply don't need it until something changes. "Typically, people buy life insurance at a certain life event," says Melbourne O & # 39; Banion, founder CEO of the online life insurance agency Bestow. Getting married, making a career move, or facing some sort of external event, such as a death in the family, often causes people to think about their life insurance coverage. For most people, getting a life insurance policy is the best way to make sure the expenses are covered and dependents are treated if someone dies unexpectedly. Term life insurance provides coverage for a specified number of years at a fixed monthly price, which expires if it is not paid. And it's convenient: long-term policies can cost up to $ 20 a month, depending on factors like your health history and risk level, but you don't have to wait for something to change in your life to get coverage. In fact, it's probably cheaper not to. Life insurance becomes more expensive every year you wait. If you think you need it in the future, there is no reason to wait. We asked O & # 39; Banion for some of the events in life that saw people inspire them to take the plunge and sign up – just in case you want to go ahead on turn 1. Having a baby or getting married means shopping for a & # 39; life insurance. The big life events often push new parents, spouses or new home owners to seek life insurance coverage. For anyone with dependents, life insurance is paramount and these big changes spur shopping in life insurance. "If someone depends on your income and you don't have a supply of money, which is 90% of everyone who has dependents today, you should have a form of life insurance," says O & # 39; Banion. For many, these new responsibilities mean examining life insurance for the first time. "This, in principle, is the # 1 life event that causes someone to buy life insurance," says O & # 39; Banion. A professional change means that you need new coverage or you can finally afford it As long as employers sometimes offer life insurance policies. But when you leave a job, the coverage doesn't affect you. After a career transfer or job change, it may be time to seek new coverage. "We see many people moving to self-employed status, where they had group life insurance policies and now they don't. They come and buy an individual policy with us because of a change in employment status," says O & # 39; Banion. Increases or new jobs could also provide a salary increase, allowing for additional space in the budget, he says. While a life insurance policy may not have been on the budget before, it may be handy now. 3. One death – or many deaths – pushes people to think about coverage. One situation O & # 39; Banion says is particularly motivating is family death. When something happens near your home, it can be a reminder of how important term life insurance is to settle your final expenses, take care of family members and pay off debts. World events can also push people to seek coverage and buy. "The pandemic is obviously motivating many people to buy today," he says. "We are getting a huge increase in traffic literally week on week." Other experts from life insurance agencies have seen similar patterns, with the spread of coronavirus acting as a catalyst for those who had postponed coverage to finally sign up.